The Trend is an estimate, a projection, of how a Product-Value or Stakeholder-Value will become in the future.

You can use two kinds of Trends,
Internal, is an estimate of how well our Product will perform in time.
Market, is an estimate of how well the whole market including Stakeholders expectations and competing products will perform in time.

Alternative Names

Concept Number: *155
English Master: Trend
Synonyms, Variations & Acronyms: Trend-Level


The purpose of Trend is to give us a better comparison (Benchmark) for the degree of improvement or change we are Planning or achieving, than we would get by using the more static Benchmark “Past.” Trend makes us plan to cope with the future, not just the Past. It makes Systems-Engineers think about the competition.



Benchmark, Parameter

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This Concept entered by Kai Gilb.

Created by system. Last Modification: Tuesday 09 of December, 2014 13:15:17 CET by Kai Thomas Gilb.